DESCRIPTION: Experience the unparalleled scent dispersion of Gulp!® that widens the strike zone, ensuring you reel in more fish! Berkley Gulp! stands as the epitome of the next generation in soft bait. Bid farewell to the complexities of live bait and other plastics; instead, opt for the simplicity of a convenient bag of Gulp!

FEATURES: Discover new colors that perfectly mimic the hatch when nothing else does! The lifelike profile of the baitfish, coupled with an optimized nose for rigging jig heads, ensures an irresistible allure. The dynamic synergy between body and tail design provides both fast action and slow speed movement. Curated by two top Walleye Pros, the colors are meticulously selected. Crafted from Gulp!® proprietary material, guaranteeing an intense scent dispersion. Ideally rigged on a weighted EWG swimbait hook or jig head. The Gulp! formula is precisely matched to offer both durability and action.