The Big O is the pioneer square-lip crankbait, selling over one million lures in its debut season. Though imitated, no other bait replicates its irresistible shimmy and provokes such aggressive strikes. Whether in lakes or streams, the Big O remains a legendary and highly effective lure in the world of fishing.
- Identical fish-catching action and buoyant body as the original Big O
- Excellent cover-deflecting ability
- Great for shallow water fishing